Facebook Testing “Offers” Discounts For Ecommerce Sites, Not Just Brick+Mortar
Facebook has a plan to squeeze more ad dollars out of ecommerce sites and anyone else selling products on the web. It’s quietly testing a new version of its Offers coupons that can be redeemed at...
View ArticleAn Offer You Can’t Refuse? Facebook Adds Barcodes, New Ad-Buy Rider To Its...
Offers, a free couponing service launched by Facebook back in May to beef up its commercial profile with businesses, is getting an update. From today, and gradually rolling out globally, Facebook is...
View ArticleFacebook Stops Forcing You To Tell Friends When You Claim An Offer
Facebook’s gotten into trouble over the years for auto-sharing e-commerce activity. Determined to avoid another Beacon fiasco or scare people away from Offers they don’t want to tell friends about,...
View ArticleFacebook Offers gets revamped for mobile, now lets you track saved coupons in...
Facebook’s goal of tracking ads all the way through to a customer’s purchase at point-of-sale is getting a big boost today with a makeover of the Facebook Offers program. Now designed to be more...
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